We are Writeable creating Writing to Rank… Content to Connect! But what does that mean, and how can our services benefit your business?
Writeable Content
If you check out the word writeable in the dictionary, you’ll commonly find it spelt writable. The Merriam-Webster dictionary offers the following definitions:
1. capable of being put in writing
2. being an electronic storage medium capable of having new data written on it e.g. a writable DVD
We are Writeable – SEO content and copywriters capable of writing website content and blog posts for small businesses. We create Writing to Rank… Content to Connect! That’s content optimised with relevant keywords to help your website rank on search engines. We create content to engage with your target audience and entice them to choose to buy from you.
SEO Copywriting
You’ve probably heard of SEO copywriting, but perhaps you’re unsure why your business needs it. If you’re a small business, you probably have a website. Perhaps you have a stunning website, but no one finds it!
Writeable is the latest brand to launch from Cyber Sushi Design – web design and internet marketing specialists for over 20 years. As such, we understand websites – how to optimise them and engage visitors.
At Writeable, we are here as an independent brand to emphasise the importance of your online content. You see, the design process is exciting. People have a vision of what they want their site to look like. But, when it comes to the physical content, this often falls way down the priority list, potentially holding up the launch of your website.
Perhaps you’ve written your website content yourself. Did you consider word count? Keywords? Structure? SEO? Or have you written it? Bish, bosh, bash, done! And on with the next thing that you need to get done as a busy business owner. We get it!
But, without the right words, your website is unlikely to get found. SEO copywriters create content with keywords relevant to your business. First, we identify the words your target audience typically uses to search for products or services like yours. Then we naturally weave these keywords into your website content. This helps search bots understand your website and rank it accordingly. Keyword optimisation can help your web pages rank better. Ranking better helps your site stand more chance of gaining traffic, generating leads and converting sales.
The Benefits of SEO Copywriting
Now that we’ve established your website needs content, you could create your own. Everyone can string a sentence together, right? But you’re a business owner with a million things to do. And if writing doesn’t come naturally to you, you could spend a lot of time creating sub-par content for it to fall flat.
“Words are powerful. They can create or they can destroy. So choose your words wisely.” ~ Unknown
Hiring a professional SEO copywriter who knows what they are doing can offer you many benefits – check them out:
Short on Time
Great content takes time to create. As a small business owner, you wear many hats, and time proves a valuable commodity. Time is money, as they say! So focus on what you excel at and hire a content writer who knows how to structure words for maximum impact.
Lost for Words
Do you struggle to articulate what you want to say? A copywriter can help you find the right words to engage your target audience.
Boost Visibility
Your website needs to show up on search engines. This helps your target audience find you and buy from you. A copywriter will create content to help your web pages rank for relevant keywords to boost your visibility on Google.
Drive Traffic
SEO content helps your website show up on search engines. When your site shows up on Google, your target audience is more likely to discover your business. This means you are likely to see more traffic to your website, helping you stand more chance of converting sales. But you will need engaging content that keeps your readers hooked.
Get Out Of Your Head
As a business owner, you have so much knowledge about your business. Where do you even begin in getting this all down on paper? A copywriter will get to know your business and gain an objective viewpoint. As copywriters, we are more capable of siphoning out the need to know information. Helping to define your unique selling point and ensure your message resonates with your target audience.
Technical Know-how
Your website needs persuasive content that reads naturally. Content optimised for SEO. A copywriter achieves this by naturally weaving your keywords into the body of your text and optimising metadata to ensure your web pages rank and get found.
Maximise your Potential
Well written content sets your business up as an expert within your industry. This helps get your business recognised as a business that imparts educational, entertaining and inspiring content. As a result, you gain trust and build relationships with your audience, helping your business drive traffic, generate leads and present you with more opportunities to convert sales.
Choose Writeable for All Your SEO Copywriting Needs!
Your website needs strong, informative content to boost online visibility and build the credibility of your business. You need content that others want to share with their friends, family and followers.
Writeable, based in High Wycombe, Buckinghamshire, can help you! We offer SEO content and copywriting services to boost the online visibility of your business to drive action and save you time to do what you do best -manage your business. Get in touch today for Writing to Rank… Content to Connect!